Krishna Ayurveda

Achieved 320% more orders with the loyalty program

Krishna Ayurveda boosted orders and increased AOV with Nector’s loyalty program

30%

320%

Increase in Monthly Order

30%

8.67%

Peak Loyalty Program Participation Rate

30%

32.5%

Return on Investment

At a glance

Company

Krishna Ayurveda, a leading herbal and Ayurvedic brand, is renowned for its commitment to natural wellness. With a strong focus on authentic and sustainable Ayurvedic solutions, Krishna Ayurveda has become a trusted name for customers seeking holistic health remedies.

Krishna Ayurveda

Industry

Lifestyle

Key features

Cashback

Referral Program

Image Reviews

PDP integration

Integrations

The Partnership

In December 2023, Krishna Ayurveda partnered with Nector to launch a comprehensive loyalty program to enhance customer retention and drive long-term business growth. This collaboration focused on creating a multi-touchpoint strategy to engage customers meaningfully and foster repeat purchases, leveraging Nector's powerful loyalty platform.

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Implementation & Results

Using Nector's Loyalty feature, Krishna Ayurveda implemented a well-structured rewards system that provided:

- Cashback on all purchases

- Additional points for product reviews, photo reviews, and referrals

- Seamless point visibility during shopping through a Product Display Page (PDP) integration.

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Key highlights of the implementation included:

- A dedicated loyalty program landing page to educate and engage customers.

- Automated email communication and multi-channel notifications via WhatsApp and email for consistent updates.

- A streamlined redemption process that made the program user-friendly.

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In just 11 months, the results were transformative:

The monthly orders skyrocketed by 320%
Peak participation rate of 8.67% after 5 months of loyalty program implementation
32.5x ROI
AOV is 29.7% higher for loyalty members

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